By Hugo Miller
Research In Motion Ltd. plans a campaign to increase retail outlets in Indonesia and Thailand, seeking to capitalize on rising demand for its BlackBerry smartphones in Southeast Asia and offset slumping U.S. sales.
RIM plans to have about 4,000 outlets including flagship stores, store-in-stores and kiosks across Indonesia within the next year, broadening its current footprint of four shops in Jakarta, Gregory Wade, RIM’s Asia head, said in an interview today at the Mobile World Congress in Barcelona, Spain.
He said RIM also has “aggressive” plans to open outlets in Thailand and Malaysia.
Indonesia “is the proving ground” for an expansion across Southeast Asia, said Wade, who is based in Singapore.
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